Digital Marketing Trends We’ve Seen In 2019
Sep24

Digital Marketing Trends We’ve Seen In 2019

If you’re reading this article, then you are probably interested in improving your digital marketing presence.  Part of improving that presence is having a great SEO strategy and part of that SEO strategy is keeping up with every Google algorithm update. This can be incredibly challenging and time consuming to do. We’ve reached out to the top digital marketing experts to ask them what strategies to implement in 2019. Need For New Websites Consistently we see a need for websites. Texas is rated the number one state for Women Entrepreneurs in 2019 (fitsmallbusiness.com) and the number one state for business startups for the second year in a row (dallasnews.com). As a result of this positive startup environment, many new businesses are popping up in need of websites and digital services. Our digital agency has seen a doubling of demand for digital marketing for small-medium businesses in 2019. We believe this trend will continue to grow in 2020,” says Jordan Sherrod of M. Roberts Digital. “The second most popular demand of our services is geofencing. Geofencing of competitors and specific locations is appealing to small business owners. For those who have never heard of geofencing, its always fun to see their face light up in amazement when we explain the power of the technology.” Tommy Crowe of Next Up Marketing shares these sentiments. “When it comes to SEO, it’s essential to have a quality website that abides by Google’s standards, builds trust, and converts visitors into leads. I’ve come by numerous clients who have wanted to begin an SEO campaign but their website is simply not where it needs to be. The fact of the matter is, you can drive traffic to a bad website all day but that website will not convert and the client will not see results. Long story short, a quality website is essential to quality SEO performance.” The rise of DIY website builders for small business owners has been a blessing. they can now have a fully updated website create fast and without the pain associated with traditonal web design.  Structured Data “Q&A structured data really started getting popular this year, with major movement for our clients focused keywords,” echoes Richard Rubenstein of Kadima Digital. “We saw jumps into the top 3 results after just a couple days of implementation.” White Hat SEO Techniques “I think we can all refer to the old adage, “The more things change, the more they stay the same.” Regardless of the updates, new techniques, and the “latest” SEO methodology, it appears that solid, white hat SEO techniques, hard work, and superior creativity will always overcome competition. Something that is necessary...

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Burr King and Other Brands for Deburring Metals
Sep20

Burr King and Other Brands for Deburring Metals

Manufacturing now involves many measures, from attaching steel to welding into installing cables, wires, cables, or burnishing metals. Obtaining all this job done entails utilizing the ideal tools and machines for your job, and lots of products produced in the US for example Burr King along with other manufacturers have the perfect instrument to create a quality finished product. A metallic tumbler machine or even a commercial stone tumbler, by way of instance, might be like burnishing and assist change a metal’s surface to acquire a brand new aesthetic (though this job won’t really eliminate scratches, an individual should notice ). Burr King along with other manufacturers may use intense tumblers, vibratory finishing equipment, and much more to make sure that any metal merchandise doesn’t have any imperfections.   What Burr King Others Can   What’s the job of Burr King and associated brands? They’ll look after the metallic imperfections, or even the burrs, that obviously appear on semi-finished metallic solutions. Sharp raised ridges and imperfections on alloy could be unacceptable to clients, so brands like Burr King and others are going to utilize a rectangle tank or alternative equipment to automatically grind off these imperfections and create a smooth surface to get a finished metal merchandise. When selecting the ideal media to get a vibratory machine, any employee is suggested to decide on a media that’s 70 percent of the magnitude of any hole at the machine for optimum output.   What type of burrs and other imperfections may pose themselves? In drilled holes, by way of instance, can hinder fastener along with other substances, so brands like Burr King will eliminate them. Burrs on drill holes can also lead to undue strain on the borders of openings, and also reduce resistance to shortening the fatigue lifetime. And of course the way the fastener may come loose if it’s fastened to a pit which nonetheless has its own burrs set up.   Burrs can cause other difficulties, too. They could entice electrical charges that can develop and after that interfere with electrical parts, and such burrs may also lead to excessive heating or friction in moving parts, and of course how irregular metallic surfaces might be vulnerable to rust because of their irregular surfaces and thickness.   Manual deburring was frequently done previously with resources like sandpaper, scrapers, files, as well as stone, and now, to get a more consistent deburring endeavor, manufacturers such as Burr King and many others may use machines which will easily remove burrs from finished metal goods and guarantee even, hardened surfaces that are best for the final product’s intended usage. In reality,...

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Climbing Healthcare Costs Hitting America Hard
Sep06

Climbing Healthcare Costs Hitting America Hard

The current American healthcare system has proven to be contributing to ongoing financial strain nationwide. Nearly 80% of Americans are struggling with debt, leading many to avoid medical care due to the incredible costs. However, it’s possible that the sky-high prices of American healthcare aren’t due to operational expenses, instead being a product of the healthcare system itself. Regardless of the cause, American healthcare prices have contributed to the nation’s rank as a place to live in falling. American Prices Above Other Nations While many conditions appear with similar frequency worldwide, others seem to occur more often in certain nations than others. Americans continue to struggle with chronic conditions connected to obesity in particular – according to the American Association of Diabetes Educators, there was a reported 30.3 million people living with diabetes at the end of 2017. Many people directly avoid seeking care or treatment for both chronic and short-term illnesses in the United States, strictly because of the extreme cost of doing so. American healthcare costs have remained high for years, but that doesn’t necessarily mean that American healthcare quality has improved or remained better than other nations. It is true that certain medical products and procedures are cost-intensive; just 2°C of temperature variation during shipping or storage could completely ruin a pharmaceutical product. However, that doesn’t seem to stop many other nations from finding affordable ways to care for their citizens. America consistently ranks among some of the most expensive care globally, partially due to a lack of transparency from hospitals and other medical care providers. Data shows that hospitals are by far the biggest cost in the $3.5 trillion healthcare system, where spending is growing faster than both inflation and wage growth. Families Feeling The Pressure For the poorest of Americans, this has created an unsustainable system that actively prevents them from seeking medical care when necessary. Most of the richest of the nation likely notice little impact on their quality of life; however, those already struggling to have other basic needs met are regularly unable to afford medical care. Many struggling areas already lack basic necessities, even including clean water. Only 3% of Earth’s water is fresh water, and despite the United States being among the wealthiest nations, large pockets of the nation often lack a reliable source of clean drinking water. This can worsen already existing health issues that then go untreated due to soaring care prices, creating a cycle of sickness. Decreased Quality Of Life All of these factors have ultimately hit the United States hard in recent years, even resulting in the nation’s relative quality of life falling. In a list...

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Digital Marketing In 2019
Sep03

Digital Marketing In 2019

As the summer of 2019 wraps up, the digital marketing community continues to witness substantial changes. Google has released multiple algorithm updates this year and businesses are adjusting strategies to stay on top of the SERPS. This can become a major challenge for small businesses to keep up with. We’ve reached out to the top digital marketing experts to ask them what is most important in 2019. Technical SEO “We like to keep things simple. Make sure all your technical SEO is on point, then just publish content. Then keep publishing content. In our experience, 90% of your competition isn’t doing anything, so as long as you keep publishing interesting, valuable content, you’ll be great,” says Evan Johnson of Stay Calm Industries. April Gilmore at clickfirstmarketing.com has sound advice for SEOs. “It might sound obvious, but on-page and technical SEO have both made a big difference for our clients so far this year. Make sure pages are loading quickly and focus on user experience. Sites that weve seen take the largest hits after algorithm updates have had major technical issues or offered poor user experiences.” AI Automation “AI/automation provides countless ways to improve SEO and other marketing offerings. The agencies who adopt this sooner rather than later will find themselves two steps ahead going into 2020,” mentions Chris Casarez of Exact Latitude. “Its getting easier and easier to go through relevant data that can make a difference in creating a great product that customers love or one that doesn’t. Marketing, data, and product are getting more and more integrated, even in the functions of a single company,” states Angelo Sorbello of Astrogrowth. “Machine learning and AI, in general, cheaper software available on the cloud due to the increase of competition and lower cost of per user are revolutionizing what will make or break a digital strategy.” “Digital Marketing is no longer just about posting content on social media. The Digital Marketing industry has seen revolutionary changes in the past few years. To build a strong following nowadays requires posting to multichannel platforms apart from traditional social media networks like podcasts, videos, apps, using stories feature on Facebook and Instagram, and more. The industry has also seen a surge in using AI and chatbots to produce more engaging and relatable content,” echoes Keith Heavilin of YellowFin Digital. “Producing personalized marketing content has become necessary for effective marketing. According to a survey, 90% of US consumers found it appealing. Video marketing has brought more consumers to brands than ever before. Consumers prefer this type of marketing because it’s informative and entertaining!” Voice Search “Voice search will grow rapidly in the coming years, it’s vital to optimize for...

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